This expert session outlines a typical webinar strategy and differentiates between goals of booking calls versus direct selling in webinars. Jon discusses various strategies for follow-up sequences in sales, emphasizing the importance of understanding nuances involved in the process, such as the timing of presentations and follow-up sequences. Additionally, he highlights the importance of using webinars as a sales vehicle and provides insights into comparison metrics for live and Evergreen webinars in terms of lead to sale conversion rates.
Jon Schumacher has run a 100% virtual agency for the past eight years. He’s the host of the world’s largest online sales webinar conference, the Webinar Mastery Summit which has reached tens of thousands of business owners around the world. After hosting more than 400 webinars, generating millions of dollars for himself and his clients, and collaborating with the top marketing minds in the world, he’s learned a thing or two about using webinars and virtual sales systems to consistently generate business.
You can get in touch with Jon at https://rayb.me/webinars
In this expert session, Ray shares some common but highly effective lead magnets you can create right now from your book.
Ray Brehm, aka The Summit Guy, is a USA Today and Wall Street Journal Bestseller Author and Virtual Event Expert. He is also the founder of Pubfunnels, the #1 Business Hub for Authors.
Learn more about Lead Magnets at https://raygpt.me/leadmagnet
Eric is a 3-time #1 international bestselling author, Book Publishing Director (Book Publishing Shepherd), Book Launch Strategist, speaker & Host of The Publishing Success Summit (the largest book industry summit of its kind online) as well as Host of the Book Launch Summit.
Eric's experience in digital and print publishing began in the late 90's and since then he's published over 700 books directly and over 1500 books indirectly. Eric has personally shepherded thousands of struggling business professionals how to navigate the often-confusing publishing process and shorten the time it takes to become a published author.
More specifically, Eric helps authors self-publish their books professionally.
You can get in touch with Eric at:
Book Publishing Roadmap
https://www.BookPublishingRoadmap.com/
Industry Resources:
In this LBS 25 Expert Session, Joshua covers strategies that he has used to build a thriving list including how to build relationships with your audience, being authentic, and the bridge question that turns any email into sales without being salesy.
Joshua Sprague is a bestselling author and the creator of The 30 Day Book Writing Challenge™. He has helped over 11,800 people write client attracting non-fiction books in 30 days. He’s also built up a list of passionate subscribers who love to read his daily emails and buy from him.
You can join my program Your First 500 Email Subscribers at the special rate of $297 (normally $497) >>
https://yourfirst500emailsubscribers.com/products/5es/
Or if you’d like my help building your email list, Follow Joshua on Instagram @joshuajsprague and join The 30 Day Book Writing Challenge™. It’s normally $497 but right now you can join for only $99 using this special link until the end of LBS 25 >> https://minimalistmrktg.samcart.com/referral/QRut8W1A/AI6dY27ln33uWFAi
In this Expert Session, Alina Vincent shares the proven framework she’s used to grow a responsive list from scratch using short, high-impact challenges. You’ll learn why these mini-events are still one of the most powerful list-building tools online—and how to design one that attracts your ideal audience and primes them for what’s next. Whether you’re starting from zero or looking to scale faster, this session will give you the step-by-step to do it.
Alina is gifted in her ability to quickly synthesize and simplify complex ideas into actionable, logical, results-generating steps without overwhelm. Clients quickly accelerate their social media traffic, quality lead generation and sales. They also gain time-saving recommendations to systematize program delivery and marketing automation to achieve client satisfaction and fuel an ongoing flow of quality new client referrals.
You can get in touch with Alina at https://businesssuccessedge.com/
In this Expert Session, bestselling author and founder of StrategyTraining.com, Kris Safarova, reveals her 9-part storytelling framework that fuels her daily emails and keeps her audience loyal and engaged. Discover how to build a real relationship with your list—starting from email #1—and never run out of things to say. If writing to your list feels awkward, inconsistent, or overwhelming, this is the session you didn’t know you needed.
Kris Safarova is the CEO of StrategyTraining.com, Firmsconsulting.com, and an author of over 20 books, including # 1 bestsellers like Succeeding as a Management Consultant. She was recognized among the top 30 world management professionals of 2024. A former concert pianist, Big 4 consultant, and $1B portfolio corporate banker.
You can connect with Kris at https://www.firmsconsulting.com/freebook